Published in UX Planet·Dec 17, 202010 Ways Design Impacts Business SuccessOr, Why You Need Professional Design — Ever wondered why some companies spend a lot of time, effort and money on brand designers, UX/UI designers and on designers who handle all the marketing stuff? Basically, they put in a lot of their hard-earned money into different categories of designers alone. Why is that? Design matters a lot…Design Thinking8 min read
Published in UX Planet·Dec 14, 20205 More Tips for Mobile App DesignOn How to Attract More Customers — Last time, we had shared 5 tips for designing mobile applications that are bound to attract customers. And we had promised to come back with 5 more tips. So, here we are, with 5 more tricks to gain your customers’ attention and trust. Without wasting any more of your precious…Mobile Design6 min read
Published in UX Planet·Dec 4, 20205 Tips for Mobile App DesignOn How to Attract More Customers — With everything going mobile — from reading books to buying groceries to finding a life partner — it is evident that mobile design is part of the big party headed for the future. So, it is necessary for creators and businesses alike that they know the tricks to make their…Mobile App Design7 min read
Published in UX Planet·Nov 13, 2020Why We All Need Design-led Content MarketingOr, How to Nail that thing called Digital Marketing — Ever since marketing has become a buzzword and a key to getting many customers, human psychology has been dissected and carefully laid out so as to understand how brands can hook onto its no-longer-complex behaviour. …Design10 min read
Published in UX Planet·Apr 7, 202012 Tips to Create Effective Landing PagesOr, How to Get More Leads — Landing pages have been a hit since long. Whether a new product is launched or a specific service or product needs to be in focus, a landing page always brings in the right set of traffic. Unfortunately a landing page is often confused with the homepage of a website. This…Marketing Strategies10 min read
Published in UX Planet·Feb 19, 2020The Ground-breaking Possibilities with NeumorphismIt all started with skeuomorphism, when designers tried to fill the digital interface with elements resembling the real world. It was a big hit. Then flat design came into the market, and people went ga-ga over it. Google produced its own set of guidelines for using flat designs. But the…Neumorphism5 min read
Published in UX Planet·Feb 4, 202010 UI/UX Trends in 2020On how you should design, not what you should design — It’s the new year, and time for another list of design trends! Tbh, design trends hardly see a drastic change with the onset of a new calendar year. It’s more like a smooth gradient; trends change gradually over the years. Drop a few years in the timeline, and then take…UX8 min read
Published in UX Planet·Jun 5, 20193 Ultimate Reasons to Use IllustrationsConnecting with Your Audience Through Illustrations — What is the one thing that you would seek when you visit a website, in terms of experience that is? Let me name a few for you. Easy navigation Easily comprehensible content Quick loading Easy checkout, if it’s a store Did I miss anything…UX Design8 min read
Published in UX Planet·Apr 15, 2019Web Accessible Designs | Part IISo, in my last post, I had laid out two suggestions — no, three, since the colour contrast one was a bonus tip — for designing web accessible designs. …UX7 min read
Published in UX Planet·Mar 25, 2019Web Accessible Designs | Part IAs promised in my last post, here I shall be elaborating two out of five suggestions that will help us design better, that is, design better interfaces for all people irrespective of age, gender, location, educational qualification, disability etc. …Design8 min read
